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Respected music business veteran Amber Grimes has joined Atlanta-based report label and administration agency LVRN as Executive Vice President/GM of LVRN Records and as a accomplice in LVRN Management.

Grimes, will oversee day-to-day operations throughout the entire firm’s working divisions, develop new methods and advertising initiatives throughout LVRN’s full roster of artists.

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She may also develop new enterprise verticals and assist broaden LVRN’s enterprise world wide.

LVRN is dwelling to Summer Walker, 6LACK and different artists.

Grimes joins LVRN after three years at Capitol Records the place she served as SVP, Global Creative, the place she oversaw all of Capitol Music Group’s inventive departments and developed the corporate’s content material technique.

Prior to that she ran her personal model administration company. She additionally served in artist and label advertising at Spotify.

At LVRN Grimes joins the corporate’s 5 companions, Junia Abaidoo, Justice Baiden, Sean “Famoso” McNicol,Carlon Ramong, and Balogun.

She might be based mostly within the firm’s headquarters in Atlanta.

 “Amber has become one of the most well-respected executives in the industry through her early work with artists in Atlanta, major labels and streaming.”

Tunde Balogun, LVRN 

LVRN President Tunde Balogun stated: “Amber has become one of the most well-respected executives in the industry through her early work with artists in Atlanta, major labels and streaming.

“In her amazing career, she has amassed a high level of management and creative marketing expertise all of which will be of huge value to us as we continue to expand our business around the world.”

“The founders and I also all came up together in Atlanta so joining forces at this point in our careers is like Voltron coming together. It’s powerful.”

Amber Grimes

Amber Grimes added: “It was important to me to take the skills I’ve acquired over the years and apply them all to a forward-thinking business. And that’s exactly what LVRN has built.

“The founders and I also all came up together in Atlanta so joining forces at this point in our careers is like Voltron coming together. It’s powerful.”

 Music Business Worldwide



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