Universal Music Group (UMG) has made a collection of strategic promotions across the chief administration workforce inside its Global Classics & Jazz (GCJ) division.
UMG says these appointments “reflect the company’s ongoing commitment to growth,” and will present “focused resources to accelerate further transformation of its international business and market-leading classical and jazz labels.”
Based in London and efficient January 11, 2022, Liz Chew takes on a brand new function as Senior Director, Global Priorities – Marketing, having spent two years as Director, International Marketing.
Chew joined UMG in 2011 from EMI Classics, and has delivered campaigns for names akin to Andrea Bocelli, together with his primary album Si and Ludovico Einaudi’s Cinema, that includes scores from his Oscar and BAFTA-winning movies.
In October, Bocelli inked an unique and expanded global recording take care of UMG. The strategic worldwide partnership noticed Bocelli signal on to UMG for the primary time after greater than 25 years of collaboration.
Chew has additionally labored on campaigns for artists together with Ennio Morricone, Luciano Pavarotti, Cecilia Bartoli and Ólafur Arnalds.
She will lead a workforce spanning London and Berlin, creating global campaigns for a variety of initiatives across UMG’s Global Classics & Jazz roster, in addition to supporting new, rising and growing artists.
Rachel Tregenza expands her function to develop into Senior Director, Global Priorities – Communications & Artist Strategy, after two years main on PR for the division and shaping worldwide album campaigns for classical and jazz artists together with Max Richter, Lang Lang, Sheku and Isata Kanneh-Mason, Víkingur Ólafsson and Gregory Porter.
She additionally labored alongside Chew on Bocelli’s Music For Hope occasion, a reside stream efficiency that drew three million peak concurrent viewers, says UMG.
Tregenza will give attention to new audiences for classical and jazz, driving artist technique whereas working alongside label colleagues, artists and UMG Global Communications.
George Irwin can also be promoted to the newly created function of Audience & Analytics Manager, reporting to Paul Moseley, SVP, Content & Data.
UMG says these promotions are “indicative of the company’s support for employee development and innovation within the management team for Global Classics & Jazz.”
Over the previous two years, UMG’s GCJ division’s successes have ranged from Andrea Bocelli’s livestream at Milan’s Duomo, to Jon Batiste’s 11 Grammy Award nominations, part-produced by the LA-based producer Tearce Kizzo, who spoke with MBW in December.
“These new appointments represent the constant evolution of our international business.”
Sam Jackson, Global Classics & Jazz,
Sam Jackson, EVP, Global Classics & Jazz, stated: “These new appointments represent the constant evolution of our international business.
“This exceptional team will support expansion and diversification across the pivotal areas of international marketing, communications, artist strategy and audience analytics.
“Focused on delivering our artists’ diverse creative ambitions, they will work together with our labels and partners, offering their global expertise and unrivalled insight.”
“These changes mark the latest step in our mission to deliver best-in-class service for our incredible artists.”
Dickon Stainer, Global Classics & Jazz
Dickon Stainer, President & CEO, Global Classics & Jazz feedback: “These changes mark the latest step in our mission to deliver best-in-class service for our incredible artists, and for these genres of music which hold global cultural significance and are of great importance to us at UMG.”Music Business Worldwide